Why Adobe Experience Platform?
Adobe Experience Platform is the shared foundation, data collection, identity, real-time profiles, and governance, that Real-Time CDP, AJO, and CJA all build on. But connecting data sources isn't the same as making that data usable. Without shared schemas, identity rules, and consent controls, AEP becomes another complex repository instead of a real foundation. We build those decisions into the implementation roadmap from day one, for both B2B and B2C models. B2B is typically the harder problem, account hierarchies, buying committees, longer cycles, and it's the model behind most of our High-Tech client work.
Our Approach to B2B and B2C Data at Enterprise Scale
Adobe Experience Platform, Mastered End to End
With over a decade of hands-on experience across Adobe platforms, we design AEP implementations built for both B2B and B2C data models, with deliberate depth on the account-based, longer-cycle needs of B2B organizations.
Data Architecture and Governance Expertise
We bring deep, in-house expertise across schema design, identity resolution, and data governance across AEP, Real-Time CDP, CJA, and AJO.
Operational From Day One
Build ingestion, monitoring, sandboxes, roles and quality controls so the platform can be trusted and supported beyond implementation.
The Foundation Behind Real-Time CDP, AJO, and CJA
Every System. One Real-Time Customer Profile.
Unified profiles across B2B and B2C touchpoints
Real-time data activation across Adobe and non-Adobe channels
AI-ready, governed data foundations
Reduced data duplication and identity fragmentation
Measurable activation and audience performance
Scalable governance across markets and business units
We Cut Page Load Times by 94% for Motilal Oswal
Motilal Oswal's legacy CMS caused 3-second load times and two-week content delays. Hashout migrated them to Adobe Edge Delivery Services — delivering sub-200ms speeds, 95+ Lighthouse scores across 3,000+ pages, and same-day publishing. All within two days of go-live.
<200ms
Page Load Speed
95+
Google Lighthouse Score
“We never felt like Hashout was a vendor; we felt like they were an extension of our team. They delivered on all their promises, even when we made scope changes. The Hashout team was cooperative, able to take on that challenge, and still delivered the website ahead of schedule.”
By the Numbers
How many systems does your team check before answering "who is this customer"?
Can you activate a new audience the same day you define it?
Is your data model ready for the next Adobe application you'll add?
How We’re Different
It's not just implementation. It's what happens around it: catching data fragmentation before it compounds, and building in room to add new use cases without rearchitecting.
Schema and identity reviews to catch fragmentation before it compounds
Automation for data ingestion and activation, not manual pipelines
A roadmap focused on adding use cases without rearchitecting
Built-in bandwidth for new data sources, not just the ones you have today
How We Prepare AEP for Adobe's Agentic AI
We help clients get ready for Adobe's growing set of AEP agents as they roll out. That currently includes Adobe's AI Assistant, along with early agents such as the Field Discovery Agent and the Adobe Marketing Agent for Microsoft 365 Copilot, both still in beta. Product Support Agent is also available as a cross-cutting support capability across AEP, AJO, CJA, and AEM. Availability and licensing should be confirmed for each customer environment, Adobe's agent rollout is moving quickly.
Build an AI-Ready Data Foundation
A unified, governed customer profile gives AI systems, and every Adobe application downstream, something consistent to work from, instead of five partial views that don't agree. Hashout builds that foundation so AEP can actually deliver on real-time activation, not just real-time storage.
- Real-time activation instead of batch, delayed segments
- One customer profile across B2B and B2C touchpoints
- Lower data duplication and governance risk
- A foundation that scales as you add new Adobe applications
- Structured, AI-ready data across the full customer lifecycle
Talk to Our Adobe Experience Platform Expert